Rápido e Devagar: Duas Formas de Pensar " (Thinking, Fast and Slow) by Daniel Kahneman is a groundbreaking exploration of how human judgment and decision-making work.

Anchoring: How initial information (even irrelevant numbers) heavily influences subsequent judgments .

O seu cérebro é preguiçoso? 🧠 Segundo Daniel Kahneman em Rápido e Devagar

Availability Heuristic: Judging the probability of an event based on how easily examples come to mind.