During June 2018, social media content and career development merged through major platform innovations like IGTV, high-profile industry events like VidCon, and a shifting emphasis on video-centric professional branding. Key Social Media Trends (June 2018)
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Launch of IGTV (June 20, 2018): Instagram introduced IGTV for long-form vertical video (up to one hour), directly challenging YouTube and creating a new avenue for "creators" to build authority and personal brands. During June 2018 , social media content and
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You can access the full abstract and details via the Wiley Online Library or ResearchGate. The Validity of Social Media–Based Career Information
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